
Senior Marketing Campaign Strategist
6 days ago
**Job Title:** Senior Campaign Manager
We are seeking an accomplished Senior Campaign Manager to spearhead data-driven marketing initiatives. This strategic role demands a sophisticated approach, leveraging advanced data science methodologies to drive impactful campaigns.
**Key Responsibilities:
- Develop and execute data-centric marketing campaign strategies across multiple channels, ensuring alignment with customer insights and business objectives.
- Collaborate with data scientists and analysts to implement cutting-edge analytical models that enhance targeted marketing efforts and optimize customer interactions.
- Oversee all aspects of the campaign lifecycle, from strategic planning and creative development to execution, analysis, and reporting.
- Utilize data analytics tools to monitor campaign performance metrics, providing actionable recommendations for improvement and refinement of tactics.
- Foster collaboration between marketing, sales, and product teams to ensure cohesive and effective campaign execution.
- Stay informed about the latest trends in data science and marketing analytics to ensure our organization remains at the forefront of data-driven decision-making.
**Requirements
- Bachelor's degree in Data Science, Marketing, Statistics, or a related field; a Master's degree is preferred.
- 7+ years of experience in marketing campaign management with a strong focus on data science applications.
- Demonstrated success in developing and leading data-driven marketing campaigns that deliver measurable results.
- Strong analytical skills and proficiency in data visualization tools (e.g., Tableau, Power BI) and statistical software.
- Expertise in marketing automation platforms and CRM systems.
- Exceptional leadership and communication skills, with the ability to influence and collaborate across teams.
- Ability to think strategically while also being hands-on with campaign execution and analysis.
- Creative problem-solver with a results-oriented mindset and a passion for leveraging data to drive marketing success.
**Benefits of Working with Us:
- A collaborative and dynamic work environment.
- Ongoing training and professional development opportunities.
- A competitive salary and benefits package.
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